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Mobile Platform Sales and loyalty

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Android phones are selling like hotcakes. Compared to the iPhone the Motorola Droid sold more units in the first 74 days. This is certainly good news for Google and Motorola, whose mobile division has been on life support for a while now. Still the dividing line between iPhone users and Android users is still clearly apparent. Each have their own loyal users who swear by their mobile platforms.

Ultimately the success and failure of any platform is its applications. The iTunes store had a bit of a head start but made the best of it racking up tons of applications for every possible use. However the inconsistent approval process has deterred some developers away, often claiming censorship, favoritism, and heavy restrictions. The Android store boasts 30,000 apps currently available for download (Apple has about 140,000). Still some ways to go but it’s still good news for Google.

The odd man out? Research In Motion. While still the “business man’s phone” Blackberry users still have their loyal users in tow. However with newer flashy features available on other platforms the numbers are beginning to weaken. In a recent survey 40% were willing to trade their Blackberry for an iPhone. While only 32% would trade it for a Nexus One. Probably just a case of “the grass is greener”. Still plenty to choose from and many features to offer. Making the phone decision even harder. Try to stick to a short term contract and try them out. You may like what you find.



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